flag Challenges Faced
The brand focused on domestic sales for years, lacked recognition among young consumers, had low external partnership negotiation rates, and transformation messages were hard to see.
schema Core Strategy
- check_circleSynchronized news publication across mainstream platforms including Economic Daily News, Commercial Times, CNA, and Liberty Times.
- check_circleEnhanced topic engagement through Facebook, Instagram, LinkedIn, PTT, Dcard, and short videos.
- check_circleTargeted keywords like "Food Technology," "Green Supply Chain," and "Made in Taiwan" for SEO and social tags.
- check_circleEmbedded B2B collaboration cases in news and social content to help potential partners quickly understand value.
trending_up Key Results
- boltAccumulated over 1.5 million impressions within two weeks.
- boltSuccessfully guided 3 international distributors to negotiate partnerships.
- boltFacilitated 2 formal partnership orders, proving media conversion effectiveness.
insights"Media Broadcast × Social Amplification × Keyword Traffic" helped traditional industry break through visibility bottlenecks.